此款咖啡冲泡壶是星巴克结合设计公司于去年下半年推出的。最近这几年星巴克为了更好的稳固消费群体，频频推出过许多款限量版的杯子，每一款都堪称经典，这让星巴克的粉丝们过足了收藏瘾。这种饥饿营销还将一直持续,互联网持续升温的白热化市场竞争只会愈演愈烈，企业如果不时刻关注消费者的需求很容易在不知不觉之中被消费者嫌弃。这一点星巴克一直保持着最高的警惕，咖啡冲泡壶的出现又将是一个新的信号，真正喜欢喝咖啡的人十之八九对咖啡的冲泡过程都是情有独钟的。他们很享受整个过程的体验感，尤其是通过系列冲泡程序后呈现出的这一杯浓香垂涎的咖啡更是把他们的欣喜推向了高潮，这种体验一定是咖啡老铁才能真正体会得到的一般消费者很难感受到。这也算是给粉丝们带来的又一“福音”吧，咖啡壶是用特制的不锈钢精钢材质制作的，整个设计时尚简约做工细节都十分细腻，很容易成为咖啡爱好者们的新宠。与此同时咖啡壶的整个外包装的设计也很符合星巴克一贯的简约环保调性，既突出了产品的质感又真实体现了品牌的文化内涵。总之，越成熟的品牌越注重品牌的维护，无论是品牌视觉还是产品细节以及消费者需求都是企业置于首要关注的重点。

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Title: no matter how strong the enterprise can not deviate from consumer demand
The coffee maker was launched by starbucks and design in the second half of last year.In recent years, in order to better stabilize the consumer group, starbucks has frequently launched a number of limited edition cups, each of which is a classic, which makes starbucks fans enjoy collecting enough.This hunger marketing will continue, the Internet continues to heat up the white-hot market competition will only become more and more intense, if enterprises do not always pay attention to consumer demand is very easy to unwittingly by consumers dislike.This point starbucks has been maintaining the highest vigilance, the emergence of coffee brewing pot will be a new signal, the real love of coffee drinkers are nine times out of ten to coffee brewing process is a special liking.They enjoyed the experience of the whole process very much, especially the cup of highly coveted coffee presented after the series of brewing procedures pushed their joy to the climax. This kind of experience must be hard for ordinary consumers who can truly experience the coffee brother.This is also to the fans to bring another "Gospel" bar, the coffee pot is made of special stainless steel quality, the whole design is fashion simple work details are very delicate, it is easy to become a new favorite of coffee lovers.At the same time, the design of the whole package of the coffee pot is in line with starbucks' consistent simplicity and environmental protection, which not only highlights the texture of the product but also truly reflects the cultural connotation of the brand.In short, the more mature the brand is, the more it pays attention to the maintenance of the brand. Whether it is brand vision or product details and consumer demand, these are the primary concerns of the enterprise.