好的手绘插画在平面设计中的分量越来越大。现在许多优秀的设计作品无论是海报、品牌设计、包装设计、书籍装帧设计还是UI设计都少不了有品质的手绘插画做支撑，随着受众审美的逐渐提升手绘作品在整个平面设计中的商业价值也日益剧增。

虽然原创手绘在设计中的地位已突显，但设计过程中也并非所有手绘风格都能让设计作品出效果。我们设计时一定需要结合设计的内容及调性进行分析匹配，找到最适合的表现形式，这好比穿衣服不是每件衣服都适合所有的人。

最适合的才是完美的，接下来我们一起共同体会一下传统的铅笔手绘插画是怎样为我们营造出复古怀旧的设计感受的。

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The importance of good hand - drawn illustration in graphic design is increasing.Nowadays, many excellent design works, including posters, brand design, packaging design, book binding design and UI design, are supported by high-quality hand-painted illustrations. With the gradual improvement of the audience's aesthetic appreciation, hand-painted works have increasingly increased their commercial value in the whole graphic design.

Although the position of original hand-drawing in design has been highlighted, not all hand-drawing styles can make the design work effective in the design process.When we design, we must analyze and match with the content and tonality of the design to find the most suitable form of expression, which is like wearing clothes. Not every piece of clothing is suitable for all people.

The most suitable is perfect, next we experience together how the traditional pencil hand-drawn illustration for us to create a retro nostalgic design experience.