Wulong Ba

乌龙坝 · 松果

本次设计摈弃行业内常用的大红大绿的常规设计，以简洁、高端、大气的设计风格进行新的设计调性把控，结合宾川乌龙坝特色无污染绿色松子的特点通过市场调研以及松果的特征分析展开设计。最终以通俗简洁的形象展现出来，通过对松果的抽象概念提取结合苍劲的中国书法不仅集中体现了松子的原生态和品质更彰显出了乌龙坝特有的生态风貌和民俗风情。给人以清新、自然、高端、品质的视觉感受，同时设计还用到当下前沿的设计创新，标志中松果颜色可根据不同季节呈现的颜色而有所变化一共分为三种色彩：绿色、褐色、金色象征松果的整个自然成熟的过程，让人通过色彩就能辨认出松果的生长阶段给人以无限的趣味感。

乌龙坝松果品牌

 

本次设计摈弃行业内常用的大红大绿的常规设计，以简洁、高端、大气的设计风格进行新的设计调性把控，结合宾川乌龙坝特色无污染绿色松子的特点通过市场调研以及松果的特征分析展开设计。最终以通俗简洁的形象展现出来，通过对松果的抽象概念提取结合苍劲的中国书法不仅集中体现了松子的原生态和品质更彰显出了乌龙坝特有的生态风貌和民俗风情。给人以清新、自然、高端、品质的视觉感受，同时设计还用到当下前沿的设计创新，标志中松果颜色可根据不同季节呈现的颜色而有所变化一共分为三种色彩：绿色、褐色、金色象征松果的整个自然成熟的过程，让人通过色彩就能辨认出松果的生长阶段给人以无限的趣味感。

This design abandons the conventional design of Dahong Dalu, which is commonly used in the industry. It adopts a simple, high-end, and atmospheric design style to carry out new design adjustment and control, and combines the characteristics of the uncontaminated green pine nuts featured in Binchuan Wulongba through market research and The analysis of the characteristics of the pineapple development design. In the end, the simple and concise image shows that extracting the abstract concept of pineapple and combining vigorous Chinese calligraphy not only reflects the original ecology and quality of pine nuts, but also shows the unique ecological style and folk customs of Wulongba. Gives people a fresh, natural, high-end, quality visual experience, while also using the design of the current cutting-edge design innovation, the pinecone color in the logo can be changed according to the color presented in different seasons are divided into three colors: green, brown The golden color symbolizes the whole process of natural maturation of the pinecone, allowing people to recognize the growth stage of the pinecone with color and give them an infinite sense of fun.

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